NBA Star Cade Cunningham Partners with BlockFi, Receives Bonus in Bitcoin

Published on: 21.08.2021

Detroit Pistons’ Cade Cunningham and BlockFi joined forces to introduce the potential of cryptocurrencies to basketball fans.

BlockFi signed an exclusive multi-year partnership with the professional basketball player Cade Cunningham. He will participate in educational videos & exclusive interviews, while BlockFi will provide him with a bonus paid directly in bitcoin.

Bonus in BTC Instead of Dollars

The rising star of the National Basketball Association, Cade Cunningham, entered into a partnership with the crypto-focused company,  BlockFi. The 19-year-old American will educate sports fans about cryptocurrencies’ value by featuring in interviews, videos, and promotional giveaways as part of the collaboration.

“I’m excited to partner with BlockFi to really diversify my portfolio and manage my crypto assets; especially as they become more important in personal finance. For me, it’s not just about setting up myself for financial success long-term but also to educate future generations on financial wellness.

In communities across the U.S. and around the world, many hardworking people still don’t have access to cost-efficient, reliable options to save and invest.”

Zac Prince – CEO & Co-Founder of BlockFi – praised Cunningham as one of the stars in the NBA. He opined that people like him would definitely guide society to a better understanding of the potential of virtual assets:

“Anyone who watched a minute of Cade’s career thus far knows he is the future of basketball. What excites us is his interest in and commitment to cryptocurrencies, which we believe are the future of finance. Cade is using his platform to educate basketball fans about the importance and potential of cryptocurrencies.”

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