Kate Rouch New Chief Marketing Officer Of Coinbase

Coinbase welcomed Kate Rouch as their new Chief Marketing Officer, overseeing Coinbase’s global brand, product and performance marketing. Kate joins Coinbase after more than a decade at Facebook, most recently serving as Global Head of Brand and Product Marketing for Instagram, WhatsApp, Messenger, Facebook app, Public Affairs and the Facebook company. Kate’s experience at a company with the scale and impact of Facebook will be invaluable as Coinbase continue building its brand, growing its teams and working to bring millions more people into the crypto economy.

“I am so inspired by what I’ve learned about crypto, and the vast ecosystem it is helping to usher forth. At its core, Coinbase is about creating more economic freedom for people. It is a mission I feel passionately about. I can’t wait to get started helping to introduce millions more people to the benefits of crypto.”— Kate Rouch

The crypto community is growing at a rapid pace and crypto companies are more visible to consumers than ever before. Coinbase  have more than 56 million customers around the world, with more and more people experiencing first-hand the ways crypto improves upon the traditional financial system.

ABOUT Coinbase
Coinbase, is an American company that operates a cryptocurrency exchange platform. Coinbase operates remote-first, and lacks an official physical headquarters. The company was founded in 2012 by Brian Armstrong and Fred Ehrsam , and as of March 2021 was the largest cryptocurrency exchange in the United States by trading volume.

RESOURCES
Coinbase Blog