Animoca Brands and Brinc launch new US$30M Guild Accelerator Program
Animoca Brands has partnered with Brinc, a leading global venture accelerator, to launch the Guild Accelerator Program to build and grow the play-to-earn guild ecosystem globally.
The new acceleration program offers a total investment capital of up to US$30 million over two years.
The Guild Accelerator Program aims to enable millions of people around the world to generate income by participating in P2E gaming via crypto gaming guilds. Admission to the program is prioritised for guilds with a commitment to sustainability. This includes projects that support and give back to player/scholar communities, place emphasis on energy-efficient proof-of-stake protocols and side chains, and have lower overall physical footprints.
The Guild Accelerator Program will operate as a dedicated track within Launchpad Luna, the accelerator launched in mid-2021 as a partnership between Brinc and Animoca Brands.
Online applications are open at brinc.io/guild until 27 February 2022, and the first cohort is scheduled to start in May.
Led by Richard Robinson, entrepreneur-in-residence at Animoca Brands, the Guild Accelerator Program will fund up to US$500,000 per guild. To optimise each guild’s performance and help scale growth, the program will foster innovation, set up management and operational systems, share best-in-class learnings from world-class mentors, expand each platform’s user base and assets, and help raise funds beyond the startup phase.
Mentors and experts supporting the Guild Accelerator Program include Brendan Wong (founder of Avocado Guild), Saruboti Sasuke (head of partnerships for YGG), and Howard Xu (co-founder of the Vietnam-based guild Ancient8).
Yat Siu, the co-founder and executive chairman of Animoca Brands, commented:
“As the world enters a new era of work and play, the play-to-earn guilds space has enormous potential for growth. The management of digital assets in games and in the open metaverse represents a significant source of income for hundreds of millions of people. The future of work in the metaverse is being written today, and we are proud to foster the guilds that are driving the evolution of these new opportunities.”
Manav Gupta, founder and CEO of Brinc, said:
“Web3-enabled guilds provide an onramp for the future of earning in a way that Web2 and traditional industries never could. The technologies, principles and business models developed in gaming that have enabled true digital asset ownership and utilisation (with aligned stakeholders) can be leveraged across all future areas of jobs and work. Guilds can help transform education, skill development, agriculture, R&D and almost any industry where access to tools and assets historically prevented anyone with time to innovate, up-skill and thus earn a living. We’re excited to meet founding teams that challenge the way we think about the applications and impact of guilds across all industries.”
About Brinc
Headquartered in Hong Kong, Brinc is a leader in global venture acceleration, operating 18 multidisciplinary accelerator programs in seven countries. Brinc accelerates startups focused on Internet of Things (IoT), blockchain technology, artificial intelligence, connected hardware, drones, robotics, clean energy and food technology, all within a sustainability mandate.
About Animoca Brands
Animoca Brands, a Deloitte Tech Fast winner and ranked in the Financial Times list of High Growth Companies Asia-Pacific 2021, is a leader in digital entertainment, blockchain, and gamification.
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