A Strategic Collaboration To Launch A New NonFungible Token Company

Maximizing the benefits of non fungible tokens in the sports industry.

A triple collaboration between Fanatics founder Michael Rubin,Galaxy Digital CEO Mike Novogratz and VaynerX chairman Gary Vaynerchuck will pave way to a creation of a non fungible token company.

Named Candy Digital,the company will specialize in virtual collectibles and other non fungible tokens to capitalize on the growing demand for memorabilia and collectibles.

The company will have Fanatics as the majority shareholder with Michael Rubin and Mike Novogratz as co-chairs and Gary Vaynerchuck as board .

The company launched with Major League Baseball as its first partner, giving it exclusive rights to digital collectibles released by the league or its 30 teams.

With this new company, sports NFT collectors will have a good way of getting those exclusive memorabilia and collectibles.

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