Decentraland to Host One of Ethereum’s First Music Festivals

Published on: 03.07.2021

Decentraland is controlled via the DAO, which owns the most important smart contracts and assets, it is a mix between Minecraft and Second Life. will hosts a virtual live music festival next Sunday.

Ethereum-based Decentraland’s music festival promises lots of music and exclusive NFT goodies.

For many this summer, squelching through a maze of ammonia-scented porta-potties to catch their favourite live music will remain a pipedream. But for residents of Ethereum-based computer game Decentraland, it’ll be (virtual) reality.

Next Sunday at 6PM UTC, crypto’s Second Life sim will host TO THE MOON, a music and arts festival. It’s a collaboration between NFT marketplace KnownOrigin, NFT tastemaker collective Illumino, and crypto consultancy firm BEAR NFT.

The festival will be hosted at KnownOrigin’s virtual headquarters within Decentraland and will feature performances by electronic music acts including Ookay, SNBRN, Fred Thurst (aka Dr. Fresch), Autograf, and Win and Woo.

The attendees will receive a virtual POAP (Proof of Attendance Protocol) token to brandish on their Decentraland profile, and can buy exclusive (virtual) clothes, including a bomber jacket and hat.

Decentraland is a browser-based and crypto-powered computer game with Minecraft-style world-building and Second Life style-socializing that launched in 2017. The in-game currency is the Ethereum-based MANA. With it, holders can buy in-game items and any one of 90,000 plots of in-game land as NFTs. In March, Decentraland had about 10,000 daily active users, according to NBC.