Photoshop to launch new feature that will counter NFT art theft

Published on: 26.10.2021

Adobe is adding a new feature into Photoshop that will, among many other things, help prove the true ownership of an NFT.

According to the software giant, the feature will help to determine whether the person selling an NFT is the actual person who made it. Dubbed ‘Content Credentials’, this feature will help NFT creators to link the Adobe ID with their crypto wallet addresses. By doing this, compatible NFT marketplaces will then show some sort of verified certificate proving the authenticity of the art’s source.

According to reports, the feature will be built into Photoshop with an option to “prepare as NFT”, launching on test mode by ending of October.

Adobe also announced its partnership with NFT marketplaces like OpenSea, SuperRare, KnownOrigin, and Rarible will be supporting Content Credentials to show Adobe’s attribution information.

NFTs will not be the only beneficiaries of Adobe’s Content Credentials though. As part of its Content Authenticity Initiative, the likes of Getty Images, BBC, Nikon, Microsoft, and Rarible will also enjoy the functionality.

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