Restaurant Chain Shake Shack Is Partnering With Cash App To Offer Bitcoin Rewards

Published on: 04.03.2022

The US food chain giant Shake Shack is offering its customers BTC as a reward for spending money at their burger chain using Cash App.

Shake Shack is an American fast-casual restaurant that’s based in New York City. It has locations in multiple countries and over 6,000 employees.

According to a recent report on The Wall Street Journal, the chain has teamed up with Block Inc’s Cash App to offer Bitcoin as a reward for purchases that are made at their burger chain.

Supposedly, users will be able to receive 15% of their purchase back in the form of BTC on any Shake Shack purchase that they make with a Cash Card.

Cash Card is a debit card that’s available to Cash App users.

Users will be able to find the promotion in the Cash App, and it will supposedly be active until mid-March.

Per the report, the effort is in a bid to see if the food chain can reach younger customers and see if they are interested in other cryptocurrency options.

Speaking on the matter was Jay Livingston – Chief Marketing Officer of the burger chain, who said:

You’re always trying to place your bets on those things that truly will be meaningful and not waste resources on the ones that won’t.

SOURCE

 

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