Vera, Officially Launch Vera Studios

Published on: 04.12.2021

Vera is excited to announce the official launch of Vera Studios, a design and video production studio that specializes in the building of unique, unified brand experiences for projects in the metaverse and NFT space, to support the production of CCisDreaming, the metaverse’s first-ever 3D avatar popstar as recently touted by Bloomberg news.

CCisDreaming is a non-fungible token (NFT) personality best described as a prototype for metaverse entertainers in the coming years. CCisDreaming will officially debut during Art Week in Miami on Friday, December 3, from 10:00 pm-2:00 am at the Metaverse Teleportation Dome in a secret location. This exclusive, once-in-a-lifetime event aims to kick off “Entertainment 3.0,” a parallel entertainment industry that builds on the blockchain in the metaverse.

CCisDreaming will be the first NFT project that performs and interacts with an audience in a 3D digital live show. During the show, she’ll release her “Intro to the Dreamworld” video showcasing the world of her mini-universe within the bigger metaverse. Following the video, she will perform her two original songs “Voices in My Head” and “IDiedLastNightInACarAccident.” She will also exhibit nine different dream world collaborations with nine talented artists. All of these pieces will be minted as NFT’s on the Solana blockchain and will be ready for sale through an online auction on a future date.

This historical debut show and launch for CCisDreaming is truly a collaborative effort of top minds. The live show is directed by award-winning creative director Amber Park. One of the leading creative directors of today’s Gen Z zeitgeist and as a true paragon of her generation, who has collaborated with artists such as Camilla CabelloKaty Perry, and Ty Dolla $ign and created immersive content for Apple Music, Parkwood Entertainment, Vevo and Vogue, to name, but a few.

Vera is sponsoring the first performance of CCisDreaming and the accompanying NFT auction of this 3D avatar pop star at Art Basel Miami, which coincides with their official launch of Vera Studios, the media and entertainment arm of the project that provides the media and artistic infrastructure for founders to “dream your metaverse.”

“Vera is proud to support this first-of-its-kind NFT production use case alongside Solana and Metaplex. Vera’s ecosystem is rapidly growing and we want to show our partners that Vera is dedicated to their success beyond just technology development. Vera Studios allows our partners to leverage top talent experienced with designing and producing media-related content and products to top brands such as Final Fantasy, Netflix, HBO, and Estée Lauder and not risk wasting valuable time and money setting up professional media and brand design infrastructure that fully understands the crypto and NFT space.”—  Denis Lam, Founder of Vera.

Aside from providing media production support to partners such as CCisDreaming, Vera Studios is also working on a docuseries about the history and socio-ethical implications of NFTs and metaverses which will include the performance of CCisDreaming and several other special events and guests during Art Basel Miami.

ABOUT Vera
Vera is the best decentralized way to rent, lend, and mortgage non-fungible tokens (NFT). Founded in 2021 and backed by notable investors in the decentralized fintech space such as Animoca Brands and the Web3 Foundation

ABOUT CCisDreaming
CCisDreaming is the metaverse’s first-ever 3D avatar digital popstar and NFT personality that performs and interacts with audiences in a live show. CC will debut on 12/3/2021 at Art Basel Miami thanks to the support of Solana, Metaplex, and Vera and event guests will enter an immersive experience that kicks off “Entertainment 3.0,” a parallel entertainment industry built on the blockchain and the metaverse and ensures creators have full control over the ownership of their creative intellectual property.

RESOURCES
Medium

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