Global Integration of Primer with Coinbase
The easiest place to buy and sell crypto, Coinbase announced its global integration with Primer, the world’s first automation platform for payments and commerce.
This global integration of Coinbase with Primer, enables merchants in markets throughout the world to accept cryptocurrency as a normal way of payment at checkout.
Integration Highlights
Coinbase Commerce, Coinbase’s platform for retailers to accept cryptocurrency payments. May be integrated into Primer’s Universal Checkout with a few mouse clicks rather than coding.
This means that Primer retailers can now simply and rapidly integrate crypto payments to their checkout page, which is crucial considering that 40% of worldwide customers expect to use bitcoin to make a purchase within the next year.
Primer, which works with merchants in numerous sectors throughout the UK, Europe, the US, and APAC. Has seen an increase in demand for cryptocurrency as a payment option. Merchants integrate with Primer once and then add Coinbase Commerce to their checkout page in a few clicks, satisfying rising client demand for crypto payments while also enjoying advantages like as decreased costs and chargeback risk, near-instant settlement, and futureproofing their checkouts.
Primer and Coinbase are collaborating to streamline crypto payment acceptance. By reducing the numerous unique and fragmented interfaces retailers must construct to accept various payment methods. The difficulties that merchants face in retaining and maintaining bitcoin are eliminated by Coinbas. And the complexity of adding cryptocurrency to their checkout is replaced with a simple, one-click solution by Primer.
Management Quote
“The payments landscape is evolving at a rapid pace, and consumers are expressing a tremendous amount of excitement for cryptopayments,” said Roy Zhang, Group Product Manager, Coinbase Commerce. “Merchants are face with the challenge of building seamless checkout experiences that offer consumers the flexibility they want. With Coinbase Commerce and Primer working together, any merchant can make secure cryptocurrency payments as readily available to their customers as traditional payment methods like credit cards.”
“Cryptocurrencies are a fast-evolving reality of the payment landscape, and we’re excited to integrate Coinbase Commerce into Primer’s Universal Checkout to create the first solution that helps merchants easily and quickly accept cryptocurrencies,” said Primer co-founder Gabriel Le Roux. “We share an ambition to make crypto a commonly accepted payment method. We want to help merchants implement it with the same ease and speed they’d experience with any other payment method. With Primer’s unique, no-code integration. Merchants anywhere in the world can now add crypto to their checkout in just a few clicks.”
Compass Mining, one of the largest Bitcoin mining operations in the world. And the first Primer merchant to connect with Coinbase. Compass Mining has benefited from increased month-over-month transaction volume with high crypto-authorization rates and low decline rates.
“We love the simplicity of quickly adding new connections like Coinbase Commerce and other payment providers within the Primer platform,” said Jameson Nunney, Chief Strategy Officer at Compass Mining. “We believe that this implementation will be instrumental in helping us reach our goal of growing globally and helping more people learn, explore and mine Bitcoin.”
Coinbase Commerce is the first of several cryptocurrency platforms that is link to Primer. Allowing Primer’s rapidly expanding worldwide network of merchants to include even more payment options into their checkout.
About Primer
Primer is the world’s first payments and commerce automation platform. Providing merchants with the underlying infrastructure they need to create better purchase experiences for their consumers.
Primer, launched in 2020 by Paul Anthony and Gabriel Le Roux, former Braintree/PayPal colleagues. The fully-remote company, raised over $74M and is backed by Iconiq, Accel, Balderton, Seedcamp, Speedinvest and RTP Global.
About Coinbase
Coinbase, founded in 2012 with the idea that anyone, anywhere, should be able to easily and securely send and receive Bitcoin. They offer a trusted and easy-to-use platform for accessing the broader cryptoeconomy. Their mission is to build a more fair, accessible, efficient, and transparent financial system enabled by crypto.
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