Chiliz Partners with Common Goal
Chiliz, the sports blockchain, has announced a partnership with Common Goal, the sports blockchain, has announced a partnership with Common Goal that will use Chiliz Blockchain technology to support the philanthropic movement’s drive to effect social change through elite football.
Common Goal unites elite footballers, managers, clubs and brands in a shared effort to drive social change through the game. Players, managers and businesses join Common Goal by pledging a minimum of 1% of their earnings to projects that harness the power of football to tackle the greatest social challenges of our time.
Common Goal and Chiliz are united in the belief that blockchain technology can bring increased transparency, better governance and provide the scalability to reach new audiences. The two companies will work together on a long-term plan to drive greater social change, which will include a series of initiatives, new products and services.
Chiliz and Common Goal will work together on shared initiatives to mobilise the global football community, leveraging Chiliz global sports network to impact social change and to grow the Common Goal audience among teams and fans.
Alexandre Dreyfus, CEO of Chiliz said: “The great synergy we have always had with Common Goal is our shared desire to mobilise the global sports community to make positive change, but this partnership is an exciting move forward for us both.
“Through our technology, and our network, we can work with them to build new communities, scale their movement, reach new audiences. We can help them build products and services that will support engagement, transparency and governance, illustrating how Chiliz Blockchain technology can help create social change.
“The One Shirt Pledge is the perfect initiative to kickstart our alliance. Our call to action to the sports industry and its athletes is simple: take a shirt or match worn item from your collection that has special meaning and make it even more special by using it to help those who really need it.”